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Vision:

For our youth to be armed with the necessary skills to succeed in the labor market and able to innovate, and to be active citizens in their societies.

Message:

Working on training and qualifying university students by providing them with professional skills and personal competencies to achieve development goals and encourage creativity and distinction through cooperation with private and public civil society institutions to reach the optimal investment for the potential of the nation's citizens, thus increasing their employment opportunities and paving them a successful career path. ​